Monday, November 15

make your DAY

You might remember DAY Birger et Mikkelsen from a post I made this summer. Ever since then I have been obsessed with the brand, which is why I was more than thrilled when they invited me to their SS11 preview. Their beautiful London showroom and the people from Varg PR together with the incredible collection made my trip to Little Venice worthwhile. I specially loved the knitwear and a very thin kind of suede that seemed perfect for the summer. Some of their stand-out pieces like the sequinned red knit cardigan or the chandelier bolero are perfect timeless adds to anyone's wardrobe and simpler pieces like the fringed t-shirts and dresses are definitely musts for effortless summer looks.

DAY B&M SS11 preview3
The different colour palettes respond to everyone's needs for the summer season. My particular favourites were the salmon and orange pieces for every time of the day. From the satin shorts to the new take on the breton t-shirts to the embroidered strappy night tops there is close to nothing one wouldn't want to wear on their cool beach getaway.
DAY B&M SS11 preview1
Lilacs and earthy tones took over another of the sections. I am a sucker for khaki so any jacket, short, cargo pant or jumper in this colour I love. All of these choices went in a more city-oriented direction. They have the same lightness and ease as the more beachy line but felt a tad more sophisticated, even work-appropriate. Some of the embellished jackets are also perfect day-to-evening garments you can wear to work and go out in.
DAY B&M preview2
You can get a hold of DAY Birger et Mikkelsen at Net-a-Porter, My Wardrobe and at their online store
I'm off.

[Pictures: soVIPzone]


Penny Dreadful said...

These all look lovely - particularly the satin shorts

Cupcake said...


Tonio said...

The satin shors are great!
Love the selection

would be good you and your people take a peep through my blog!