Anna is the new Anna

There used to be a time when everyone knew right away the last name to follow "Anna". Up until the era of bloggers and editors as celebrities Wintour was the only possible option. That has changed now. Anna dello Russo is not only influential in the fashion world but she is also fabulously fashion savvy and as friendly as it gets. Now the star of fashion week has designed ten t-shirts for the 10th anniversary of Yoox. Every single one of them is already sold out, which explains in a nutshell how close to every fashionista's heart she is. Giulia and I are dying for one. I'd be just as happy having her sign a plain grey tee. But one step at a time.

Take a look at this video below where Anna-the-Goddess explains the concept of the collection herself. And also, would it be humanly possible to look better than she did yesterday in Milan? I mean, see through lace with satin red underwear and leopard clutch? Can anyone top it off, can they??!

I'm off.

[Pictures: TheNewYorker.yoox.com, JakJill.com]

Marc's BOLD friends

I'm so sorry about my disappearance from the blogging world, I had no Internet for a while and was with the obvious anxiety problems. A few things have happened in my absence, fashion weeks have started going on everywhere along with loads of parties and red carpet show-offs.

I am back with an update made in genious Marc Jacobs. The designer rencently hosted a party to premiere a documentary on him and Louis Vuitton, everyone was there wearing, what they thought to be, the best pieces out of their closets and giving us a peek of some of the new season's trends. However, this is not the topic of my post today. Mr. Jacobs has also launched a special set of t-shirts featuring naked a few of his celeb friends plus a few more nude hunks. Such a select bunch could only strip for a good cause, skin cancer. Mr. Jacobs unites NYU against this illness tempting us too to join in with these very cool tees at the very reasonable price of $35. The catch? They're only available at Marc by Marc Jacobs stores, so we Europeans will have to find a way to get the one we want. The t-shirts feature German model Heidi Klum, Naomi Campbell, singer Joss Stone, Dita von Teese, Eva Mendes and über-known Victoria Beckham among others. Mr. Beckham himself couldn't miss out on this one and has been the first one to be spotted bearing one of Jacobs' design portraying, obviously, his dear stiff wife.

Which one is your favourite? I can't wait to have Heidi's.

Click here to see the rest of models showing skin for the cause.

[Credit photos: Marc Jacobs and Pinkisthenewblog]

I'm off.

a SADISTIC world

You've already known soVIPzone for a while now. I have, since February, tried to provide you with the finest fashion selection possible having as the only tool my very personal and —I believe— good taste. This is the reason why all the greatest designers keep showing up around here. But my deep love for fashion won't let me stop at this. I'm back with a very fresh update; fresh for the product itself and for its designer. "Sadistic World" is the latest personal project from Fede, a young designer who calls home a little town near Madrid (Spain) while he goes to college in Valencia.


The project is only the beginning of it all, I hope, but this shall not mean his products are inmature as those who could be expected from someone in such a starting state of life; au contraire, for its own name is foretelling. Sadistic means "deliberate cruelty", which is exactly the punishment you'll be putting on your own back if you don't become the owner of one of his masterpiece shirts right away.



Sadistic's main line is made up by a series of designs having a boodoo doll as centerpiece of all the design's variations and backgrounded by the colors who we could call principal to the entire collection since they show up constantly: emerald and pink.
Born together with the main line, another one broadens up the sadistic boundaries as it gives its creator a design getaway to let his imagination fly freely. It is in this line that we can find a wider source of inspiration featuring style celebrities such as Lady Diana or Fede's own message tees and visual art.
But "Sadistic World" is, above all, about freshness. It breathes coolness and style through simplicity; because it is about reinterpreting the always-hot vintage ideas from a simple but, most importantly, very innovative point of view. And this is something soVIPzone appreciates most, the ability of combinig the lack of excess and the classics and updating them. We can definitely expect great things from the King of what I hope will be the "Sadistic Empire".
I was lucky enough to have found out about his creative career before the first set of orders was done so I ordered one myself. It is not in my possesion yet, due to time issues, but I can tell you that I selected the one with the green and pink bars and feauturing the signature image and the brand's name split on both bars. Really cool.

Now it's up to you. Do you dare to be cool? —I do.





For detailed info, including ordering, shipping and prices click here.
Also, stay updated about the sadistic world thru its fotolog.

I'm off.