Courtesy of Burberry

After weeks of much anticipation and an extensive digital campaign Burberry finally launches today 'Burberry Body'. The TV campaign, just as the print ads, was shot by Mario Testino under the direction of Christopher Bailey. Rosie Huntington-Whiteley is the protagonist of all of this and she looks absolutely stunning.

Whether you requested your sample via facebook or not now you can actually head down to your shop to buy a bottle of 'Burberry Body' –I love the fact that the design had that air ox exclusivity, like you don't want to waste a drop. And I must say I am quite curious to smell it myself.

But as well as the campaign Burberry is launching Burberry Nude –the first ever ready-to-wear collection to accompany a fragrance. The pieces are, of course, Burberry staples. Cara Delevigne, another brand favourite, models the amazing trench coats. I can't decide whether I love more the lace one you could wear as a dress or the fur one, which looks so soft I just want to hug Cara.

Are you dying to try Burberry Body?

Courtesy of Burberry

Last night Burberry co-hosted the Serpentine Summer Party and brought out the coolest faces in town. If you had a look at the actual full list of the event you would be amazed of the number of models, singers, actors, artists and other celebrities that attended the annual event at Hyde Park.

Burberry also provided the entertainment with live performances by One Night Only, Life in Film, The Crookes and Misty Miller from their 'Burberry Acoustic' initiative. I loved the white box that served as stage. It almost seemed like a massive TV in the middle of the park.

Some of my favourite faces like Julia Restoin-Roitfeld and Lily Donaldson rocked some sheer Burberry at the event. Julia looking rock'n'roll as usual and Lily with her sweet and sexy style. I also loved Cara Delevigne in her boho outfit and tough boots and Jourdan Dunn (who is probably the only girl in the world who can look that good in brown) in a silk gown.

Jade Williams is not normally on my radar but I am going to keep an eye on her after this. She also looked fabulous in Burberry. The cut of the dress really suits her, the platform shoes keep it interesting and contemporary and the bag really pops out. Great look!

© Copyright Burberry/Testino

One of my favourite times of the year is when the winter campaigns start appearing in magazines. I know, you think I'm a weirdo because summer is so nice and fun. But I'd swap swimming shorts and flip flops for a long coat and boots any day.

Burberry is one of the first ones to publish their fw11 advertising campaign shot, as per usual, by Mario Testino. I'm loving the simplicity of the shoot and the kind of 'chiaroscuro' effect going on in the background. The colour palette, which looked to beautiful at the show back in February, makes even more sense when you mix my favourites —mustard, shades of green (dark amber, bright and dark caper, juniper) and stand-out tangerines.

I have also changed my mind about the cow-printed hats. I wasn't too convinced when I first saw them on the catwalk but they have a really interesting effect as single pieces adding character to an outfit. And I like them even more when worn by Cara Delevigne. She looks incredible in the green coat, no?
Now it's time to choose which piece you'll be sporting this winter and, in my case, finding a way to funding the treat. I am obsessed with having one of the tangerine coats!

[Courtesy of Burberry]