Sasha Pivovarova models Prada Resort 2013 for the new campaign
Courtesy of Prada

I can't stop staring at this pictures! The new Prada campaign for their Resort 2013 collection featuring Shasha Pivovarova and shit by Steven Klein is simply stunning. I remember first seeing this collection back in June in Milan when Miuccia showed it together with her menswear SS13 line. I loved the clean lines and the androgynous feel of the entire collection. I'm not happy to see some new pieces including the bejewelled tops, the amazing silver platform pumps and, my favourite, the also bejewelled headband. It's like something Blair Waldorf would wear to go for a jog.

*Roll mouse over the image to see another shot from the campaign.

First look: Chloë Sevigny for Miu Miu
Courtesy of Miu Miu

If the Mad Hatter from 'Alice in Wonderland' were a woman she would wear Miu Miu. That is the first thing that came to my mind when I saw Chloë Sevigny as the face of the FW12 campaign, shot by Mert & Marcus. There is so much quirk and cool in this picture – I love!

If buying a Mercedez-Benz car wasn't already tempting enough for for who can now the luxury brand has teamed up with Mario Testino to shoot their latest commercial. Joan Smalls – sporting a fierce mohawk and leather catsuit – stars in the ad for the new CLS Shooting Break. This new commercial is the latest in a series of fashion-forward campaigns for Mercedes changing, like fashion, every season. Some of the previous projects include Julia Stegner by Nick Knight, Milla Jovovich Miles Aldridge, Karolina Kurkova by Craig McDean and David James, Lara Stone by Alex Prager, and last season's Jessica Stam by Terry Richardson Terry Richardson.

*Click here to see behind-the-scenes images of Mario Testino and Joan Smalls at the shoot.

Fragrance campaign face-off: Kristen Stewart vs. Blake Lively
TFS

These two super anticipated campaigns are now out. I must say that I usually am never particularly keen on fragrance campaigns because there's always too much going on, they're too mainstream. However, this doesn't go for the Florabotanica (great name too) and Gucci Première campaigns.
I have thought from day one that Kristen Stewart is the most brilliant match for Balenciaga, by Steven Meisel. She looks cool and relaxed in Balenciaga clothes and gives everything her own spin. And I love her in the new perfume ad because not only the artwork is beautiful – they should make wallpaper – but I'm happy to see Kristen wearing the same Balenciaga SS08 dress from my favourite collection. It is, incidentally, the same look Jennifer Connelly wore 4 years ago on the campaign for the house.
Blake Lively has been making such perfect fashion choices over the last few days that I feel like it's the perfect time for this to come out. She always looks better when she channels a bit of old Hollywood glamour from the 50's – wavy blond hair, beauty spot, long-sleeved dresses with open back. All notes Gucci and Mert & Marcus struck for their Première ad. It's incredibly beautiful because it's simple.

Kate Moss is the face of the new Salvatore Ferragamo campaign
Courtesy of Salvatore Ferragamo

Do you remember that season a couple of years ago when Kate Moss was the face of every single campaign? It was a long time ago before she was clean and married and even more chic.

But she's become a lot pickier recently. Now she only chooses a handful of adverts where she appears every season. The first of them for FW12 is the new Salvatore Ferragamo campaign shot by Mikael Jansson. The beautiful Karmen Pedaru and Sean O'Pry keep her good company in the rich interiors of Barlin's Russian Embassy.

I love seeing Kate featured in more sophisticated, slightly more opulent campaigns instead of her usual minimalistic choices more in line with her personal style.

What do you think of the campaign.

You can see more images by clicking on read more.

I would have usually posted about this on Fashion, Frankly but seeing as Ed Westwick is appreciated for men and women I thought no one would complain if I posted them here. Ed is the new face of the Philipp Plein FW12 campaign, shot by Terry Richardson. I'm glad to see him working with a cool rock'n'roll brand. We see enough of him in dapper suits on Gossip Girl. It's refreshing seeing him in jeans, t-shirts and lether jackets – especial mention to the croc leather jacket, I love it! I am also quite excited because this season I'm going to my first Philipp Plein show in Milan next weekend. I know his shows are really fun and full of energy. And, who knows, maybe Ed will even be there and we'll get to talking and become best mates and jet around the world in designer suits charming ladies. Never say never (!). In the meantime, check out the full campaign on the right, and take a look at the behind the scenes from the shoot on the video below and these pictures.

Ed Westwick & Sabrina Nait by Terry Richardson for Philipp Plein

First look at Prada's FW12 Campaign
Courtesy of Prada

Today Prada has released the first two images from their FW12 advertising campaign shot by Steven Meisel. The "models are arranged in careful poses in the futuristic enclosure, the precise angle of an arm and an elegant neck echoing the geometry of the scene. Shifting camera angles and an endless depth of field create a playful illusion of perspective and proportion, recalling the setting for a videogame." Which actually makes a lot of sense because that is pretty much what their amazing prints for FW12 did to the eye. I am quite excited to see who will be the daring celebrities who will wear Prada's bold prints on the red carpet. You need a lot of personality and a bit of courage to pull these off!
Roll over the picture to see the other image from the campaign.

Emporio Armani's FW12 campaign video

Courtesy of Armani

After last week's teaser, today Emporio Armani has released their full video campaign for the FW12 season. It was shot by Alasdair McLellan in Tokyo featuring models Anna de Riik, Tao Okamoto, Paolo Anchisi and Alfred Kovac. I love the contrast of 21st century Tokyo and Armani's elegant silhouettes and I am thrilled that one of my favourite pieces from the collection – the multi-colour sequinned jacket – made it onto the video!

Click here to take a closer look at the Armani FW12 collections and to see my favourite pieces from the press day. You can see the print advertising campaign here.

Burberry unveils their FW12 Campaign!
Courtesy of Burberry

Today Burberry released their latest ad campaign for the FW12 collection featuring actress Gabrielle Wilde and musicians Roo Panes. Their names might not ring a bell straight away just yet but their faces will. They both rocked Burberry ensembles at the latest edition of the Met Ball in New York.
The feel of the campaign, shot by Mario Testino under the creative direction of Christopher Bailey, is so different from what we've seen before I am in love with the mysteriously romantic air of the photos. I love the cinematic feel and how you can see that there is a story behind each still yet you're not sure what it is.
And, of course, this aesthetic fits right in with the FW12 collection, which brought together traditional British elements bringing them to the 21st century.
For the first time ever Burberry.com will offer a "click-to-buy" on the campaign – all the pieces on the ads will be available to buy online from June 1. From June 6th the campaign pieces will also be available in Burberry stores globally!

Click here to see the rest of the campaign pictures and for a (beautifully shot) look at the behind-the-scenes of the campaign story shoot!

Courtesy of Band of Outsiders

Band of Outsiders is one of the cleverest brands out there at the moment. I absolutely love their collections –you could bury me in of their men looks– and I am also a huge fan of their advertising campaigns. It's funny because most advertising campaigns are a big deal when they come out but we usually get too used to them so they go sort of unnoticed after a couple of months. But its different with these. I actually print some of them to put of my wall. I particularly liked the last menswear campaign with Rupert Grint and Tom Felton and I obviously loved the past ones with Kristen Dunst and Michelle Williams.
The SS12 campaign, shot by Scott Steinberg in polaroid (duh!) stars Michelle Williams again. I feel like this time around she looks even better because there's something about her new haircut that makes her look a little alien.

As I have repeated over and over again since last September I just can't get enough of Prada's SS12 collection. Even their ad campaign is exquisite. Now the brand has released this short advertorial film shot by Steven Meisel. Be amazed. Again.

The SS'12 Campaigns are out – Here are my favourites so far
Courtesy of Prada

We are just about to break for the Christmas Holidays but fashion doesn't know about resting! The Spring/Summer 2012 campaigns are being released without a pause and I must say I am happy to see vibrant cheerful colours despite how much I love the winter.

So far I am impressed with most of the ads I have seen. Though I was particularly intrigued to see what Prada and Versace did for the new season. Prada's was in my top 5 of SS12 collections and I was dying to see it through the eyes of Steven Meisel, who has done such a brilliant job with carrying on with the 50's theme in a petrol station.

I knew the Versace, shot by Mert & Marcus and styled by Joe McKenna, was going to be one of the best ones. The house has been getting so much press over the last few months and it's finally going back to Paris for Couture to show their new Versace Atelier collection. So, of course, they had to go for Giselle Bündchen! I love the LA feel of the shoot, the colours and the sort of vintage Italiana vibe.

Click below on read more to see more!

First Look at the Burberry Prorsum SS12 Campaign
© Copyright Burberry/Testino

Today Burberry has released the first images from their SS12 campaign shot by Mario Testino, which is exciting because it means we're getting closer to getting our hands on the clothes. This has been one of my favourite Burberry collections so far and I am excited to see Eddie Redmayne and Cara Delevingne as the faces of it. I have been a fan of Eddie for a really long time. He always chooses interesting film roles like his latest one in 'My Week with Marylin' and the upcoming film production of 'Les Miserables'. It's also great to see his style evolution (see here one of his best last looks) since he was one of the faces of the Burberry Prorsum SS08 campaign. Cara, who totally stole the show opening the SS12 catwalk in London, is currently working on a film production of 'Anna Karenina', which is super exciting and hopefully an excuse to see her wearing lots on Burberry on the red carpet.

Click below on read more to see the other (sexy!) ad Burberry has also released.

One of the things I've always liked about Prada is that Miuccia's collections are never the ones that strike you as genius straight away. You need some time to digest what you've seen and come to your conclusion. I love this concept of video lookbook they have created for F/W11 because they've put together the collection that we've all seen and Miuccia's inspiration for it –home, interiors, and intimate perceptual spaces. The Prada videos are also among my favourites because, unlike other fashion films, they don't take themselves too seriously and they're just about an aesthetic. You can see the images of the campaign on our Facebook page.

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This week Prada launched the commercial campaign for their new fragrance –Prada Candy. The tv commercial is rather edgy in Prada's very particular way. The whole concept for the video was done around the Apache dance, which they explain on the "making of" video to the right. I have watched it a couple of times because you can hardly imagine it's an ad for a perfume campaign. Apaches must have not known the difference between dancing and fighting really well because watching the video you can't tell whether they're paying homage to The Matrix or Dirty Dancing. I love the bit when the girl, Léa Seydoux, is thrown against the wall (that reminded me of Twilight) and the detail of the pink underwear is cute in a slightly odd way. I hardly making any sense trying to explain all of this so it's probably better if you watch the video –you can see it here– after watching the making of it. Thoughts?

Courtesy of Prada

Today Burberry launched their new fragrance 'Burberry body'. It is no surprise that they've chosen Rosie Huntington-Whiteley, a Burberry regular who's recently been a lot in the spotlight for her red carpet style (see here) to be its image. I love the fact that she's wearing nothing but a rose gold satin trench coat. It's a very sensual image but it's done in such an elegant way! The bottle design and fragrance itself will be revealed soon but in the meantime we can enjoy this stunning Mario Testino picture and the 5-second video part of the multimedia campaign.

Models.com

For those who doubted it, here is the proof that Carine Roitfeld hasn't disappeared. She has been working with Kar Lagerfeld on his latest Chanel campaign, which she styled he shot.

I think the adverts are really great because they still look very Chanel but they feel edgier and cool. I can't possibly say how Carine has managed to put Freja in this feline styling without looking silly. The balaclava with the Chanel flowers that didn't work on Claudia as ears and whisker are quite witty and they actually look super chic! I also love the fact that it's in a photobooth.

The second picture released is in the same settings and also with Freja but looks completely different. Her hair is messy and she looks slightly rough. And I can't really read what's written on her forehead (Il n'y a pas de...) but I have the feeling it's something funny.

What do you think of this campaign?

@YSL,  @inezandvinoodh, Models.com

Yves Saint Laurent's ad campaigns are usually the kind that you half notice and you appreciate they're look nice but that rarely really get your attention. Inez and Vinoodh have, as per usual, shot the whole campaign for f/w11.

I love the look of the new campaign! Raquel Zimmerman looks super pale and the pose is odd but it works really well despite the slight nod to Balenciaga (via the volumes and oversized houndstooth). I love the fact that it's different from quite a few of YSL's adverts, which have looked rather bland.

If I don't forget any in between, Kate Moss' campaign for s/s08 (bottom left) was the last one that actually felt cool and luxurious. That felt Yves Saint Laurent.

I hope the rest of the campaign pictures are just as good at this. In fact, while I was finishing the post I came across this other one, which looks even more amazing, right?